FigureAsia Original
Demet Mutlu
Founder and Chief Executive Officer
Demet Mutlu serves as Founder and Chief Executive Officer of Trendyol. A Turkish founder-CEO shaping regional e-commerce and marketplace infrastructure.
FigureAsia Profile
Snapshot as of 15 July 2026
- Primary market
- Turkey
- Field
- Mobility & Physical Economy
- Organisation
- Trendyol
- Region
- West Asia
Overview
Professional record
A Turkish founder-CEO shaping regional e-commerce and marketplace infrastructure. Her contribution was expanding digital retail and merchant access while keeping marketplace execution at national scale. Her influence reaches merchants, logistics operators, consumer brands, investors and platform founders across Turkey and nearby markets.
FigureAsia Record
Selected recognition
2026
Top 100 CEOs 2026
No. 99
→
2025
Asia's Top Founders 100 2025
No. 70
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2025
Asia's Top CEOs 100 2025
No. 79
→
2025
Asia's Top Entrepreneurs 2025
No. 92
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2024
Asia's Top Founders 2024
No. 48
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2024
Asia's Women 100 2024
No. 94
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2023
Asia's Top Founders 2023
No. 48
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2023
Asia's Women 100 2023
No. 73
→
2022
FigureAsia 2022 Women 100
No. 19
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2021
Asia's Women 100 2021
No. 37
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2020
FigureAsia 2020 Women 100
No. 34
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